In times of crisis, our network is one of the most valuable resources we have to lean on. As a member of an industry association, your network goes further and deeper with wedding professionals across the industry, especially in your local chapter.

An inbox full of inquiries is never a bad thing, but it can quickly feel overwhelming when each of them is on a deadline. In modern society, we've seen a shift in consumer behavior that shows that buyers are doing extensive research on purchasing decisions, and they're quick to skip over any company that doesn't reach them on their level. 

Natural disasters are unpredictable, yet inevitable. It’s less about if and more about when, so event professionals must always be prepared with a backup plan. As a company based in central California, we are no stranger to crises — earthquakes, wildfires, mudslides, flooding and, now, a global pandemic.